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First edition, 4to, pp. 271, [1]; illustrated in color throughout; fine copy in a fine dust jacket. "Ikko Tanaka (1930-2002) was a Japanese graphic designer. Tanaka is widely recognized for his prolific body of interdisciplinary work, which includes graphic identity and visual matter for brands and corporations including Seibu Department Stores, Mazda, Issey Miyake, Hanae Mori, and Expo 85. He is credited with developing the foundational graphic identity for lifestyle brand Muji, emphasizing the "no brand" quality of their products through unadorned, charming line drawings paired with straightforward slogans. His use of bold, polychromatic geometries and his harnessing of the dynamic visual potential of typography are undergirded by a sensitivity towards traditional Japanese aesthetics. Though keenly sensitive to historical precedents and established conventions, Tanaka nevertheless maintained a degree of playfulness in his work, manipulating color, scale, and form to reconfigure familiar iconographies into fresh and accessible visual representations" (Wikipedia). "This book examines Tanaka's entire oeuvre, from the late 1950s to today, encompassing graphic design, art direction and interior design. Gian Carlo Calza's essay analyses the development of Tanaka's work over the last few decades, and sets his work in context of Japanese art and design. Tanaka's work is then presented in four sections, each one addressing a different aspect of his career: Japan Style, Typography, Theatre and Art, and Communication Today. A concluding section comprises a critical anthology, with contributions from many of the world's leading commentators on graphic design, together with a biography of the designer and a bibliography" (jacket blurb). N° de réf. du vendeur 63602
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Détails bibliographiques
Titre : Tanaka Ikko graphic master
Éditeur : Phaidon Press, [London
Date d'édition : 1997
Etat de la jaquette : Jaquette
Edition : Edition originale
